DYSON Airstrait Hair Straightener HT01 Ceramic Pink

Dyson Airstrait Dryer & Straightener HT01 — Ceramic Pink/Rose Gold | Hyperdymium™ Motor | 13-Blade Impeller | No Hot Plates | Air-Only Straightening | Glass Bead Thermistors | Wet-to-Dry | LCD Screen | Auto-Standby

The Dyson Airstrait HT01 in Ceramic Pink and Rose Gold is not a straightener in any conventional sense — it is a fundamentally different approach to achieving straight hair that abandons the hot plate entirely and replaces it with something more elegant, more intelligent and infinitely kinder to the hair it styles. Every conventional straightener on the market, regardless of price or brand, works through the same mechanism: applying intense heat directly to the hair through contact between the hair and a heated plate surface. The Airstrait does not. Instead, it uses precisely directed, high-pressure airflow generated by the Dyson Hyperdymium™ motor and a 13-blade impeller spinning at up to 106,000rpm to project 11.9 litres of air per second through the machine at a pressure of 3.6kPa — a blade of precisely angled, precisely heated air that is forced downwards and into the hair tress as it passes between the device's arms, simultaneously drying and straightening in a single fluid pass without any plate contact whatsoever. The result, backed by independent user research, is hair that 94% of users agree looks and feels soft, and that 93% agree looks and feels smooth — not despite the absence of heat, but because of it.

The science behind why the Airstrait works begins with the chemistry of wet hair. The curl pattern of any hair is determined by chemical bonds within the protein structure of each strand — bonds that, when hair is dry, hold the hair firmly in its natural shape. When hair is wet, the hydrogen bonds that contribute to this structure are naturally weakened, making the hair more pliable and far more receptive to being reset into a new shape as it dries. Conventional straighteners exploit this by applying heat after drying — but this two-step process requires the hair to be fully dry before straightening can begin, adding significant time and subjecting the hair to two separate heat exposures. The Airstrait exploits the chemistry of wet hair more directly and more intelligently — straightening as the hair dries, working with the hair's natural biological process rather than fighting against it. Glass bead thermistors located in the device's arms regulate airflow temperature up to 16 times per second, maintaining precise and consistent heat levels throughout the styling session to protect and preserve the natural shine of the hair. The device automatically senses when hair is between its arms and decreases airflow when there is none — reducing noise and improving energy efficiency during natural pauses in the styling process.

The Airstrait HT01 operates in two distinct modes that make it genuinely versatile across different styling scenarios and different starting conditions. Wet mode is the primary function — straightening from towel-dried hair as it dries, combining two steps that previously required two separate tools into one seamless, uninterrupted process that reduces total drying and styling time by an average of 25%. Dry mode allows the Airstrait to be used as a touch-up and refresh tool on already-dry hair, delivering smooth, frizz-free finishing passes without requiring a full wet restyle. The LCD colour screen displays the current styling mode, airflow setting and temperature in real time — giving you clear, immediate visibility of your exact settings at all times without needing to count clicks or estimate positions. An auto-standby function activates after three seconds of inactivity when the arms are in the open position, automatically pausing airflow and reducing energy consumption until the device is moved again to restart the session. If the arms remain locked and inactive, the device enters standby after five minutes.

The engineering ambition behind the Airstrait extends to the design of the airflow pathway itself — the precisely angled blade of air is not simply projected in the general direction of the hair but is engineered to be forced downwards and into the tress in a specific direction that both dries and smooths the hair cuticle simultaneously, encouraging the bonds in the hair to set in their new straight position as the moisture evaporates. This process preserves the hair's natural strength, promotes less breakage and protects its natural shine in a way that hot plate contact — which inevitably strips moisture and can denature hair proteins at high temperatures — cannot replicate. The elegant Ceramic Pink and Rose Gold colourway brings a warm, feminine and distinctly premium aesthetic to a device that already earns its price through engineering alone. Compatible with all hair types from straight to wavy to curly, the Dyson Airstrait HT01 is the most complete and most innovative wet-to-dry straightening tool available in the premium hair care category today.

**Each new line of Dyson products includes special nozzles and accessories. Please contact our stores to access the most up-to-date and accurate information.**