JBL Authentics 300 Wireless Smart Home Wi-Fi Speaker

► JBL Authentics 300 – Premium Smart Home Speaker with HDMI ARC and Voice Assistants

The JBL Authentics 300 is a flagship smart home speaker that delivers breathtaking audio performance wrapped in a stunning retro-inspired design. With 100 watts of total power, a sophisticated 3.1 speaker system, HDMI ARC connectivity, Wi-Fi, Bluetooth, AirPlay 2, Chromecast, and both Google Assistant and Amazon Alexa built in, the Authentics 300 is the most capable and versatile speaker in JBL's Authentics lineup. It is a centrepiece that transforms any room into an audiophile listening space.

► 100W 3.1 Speaker System for Room-Filling Audio

The JBL Authentics 300 houses a full 3.1 speaker configuration: two tweeters, two mid-range woofers, and a powerful down-firing subwoofer, all carefully tuned to work together as a cohesive, high-performance system. The result is 100 watts of clean, dynamic sound that effortlessly fills large living spaces. Deep bass, precise mid-range detail, and sparkling high frequencies combine to produce a listening experience that rivals dedicated hi-fi systems costing significantly more.

► HDMI ARC for TV Audio Integration

Unlike most wireless speakers, the JBL Authentics 300 includes an HDMI ARC port, allowing you to connect it directly to your television as a premium soundbar alternative. HDMI ARC passes high-quality audio from your TV to the Authentics 300, transforming your home entertainment setup into a genuinely impressive sound system. Control the speaker's volume with your TV remote, and enjoy cinematic-quality audio for films, series, sport, and gaming without a separate soundbar.

► Full Smart Streaming with AirPlay 2 and Chromecast

The Authentics 300 supports Wi-Fi, Apple AirPlay 2, and Google Chromecast for flexible, high-quality wireless streaming. Play directly from every major music platform including Spotify, Apple Music, Tidal, and YouTube Music with audiophile-grade Wi-Fi audio quality. AirPlay 2 enables effortless multi-room grouping with Apple devices, while Chromecast allows synchronisation with other cast-enabled speakers across your home. Bluetooth is always available as a reliable fallback connection option.

► Dolby Atmos and 360 Reality Audio Spatial Sound

The JBL Authentics 300 supports both Dolby Atmos and Sony 360 Reality Audio, enabling a truly three-dimensional audio experience when streaming compatible content. These spatial audio technologies place sound in the space around you rather than just left and right, creating an immersive listening experience that brings recordings to life with exceptional realism. The 3.1 speaker system is perfectly suited to render spatial audio with genuine width, depth, and height.

► Dual Voice Assistants and Premium Build Quality

Google Assistant and Amazon Alexa are both integrated directly into the Authentics 300, giving you complete hands-free control over music, smart home devices, calendars, and more. The speaker's premium construction features a vintage-style woven fabric grille, real wood side panels, and brushed aluminium accents — materials and a design philosophy that honour the heritage of great hi-fi design. It is a speaker that looks exceptional from every angle and in every home setting.

► Shop the JBL Authentics 300 at Sharaf Electro Store

The JBL Authentics 300 is available at Sharaf Electro Store locations across Northern Cyprus (KKTC) and at sharafstore.com. As an authorised JBL retailer, Sharaf Electro Store guarantees product authenticity and provides full manufacturer warranty with professional after-sales service. For those seeking the finest smart home speaker experience available from JBL, the Authentics 300 at Sharaf Electro Store is the definitive choice in KKTC.